Friday, July 14, 2006

No time for CSR

Businesses are owned by their shareholders - any money they spend on so-called social responsibility is effectively theft from those shareholders who can, after all, decide for themselves if they want to give to charity.

On of the arguments against Corporate Social Responsiblilty on Mallenbaker.net

The site proposes to think about the arguments in order to find the best responses. Definitely a good exercise. The central error in the above argument is, that investing in CSR is not simply giving money away to charity. Managing an enterprise is managing relationships with multiple stakeholders, relationships that can strongly influence - on the long-term - the "licence to operate". These relationships can be expressed under the concept of reputation. For instance, consider the case of Coca-Cola, where its "Reputation"- the market-capitalization - exceeds by far the "property value" of the Company. In particular, in case of Coca-Cola, where about 96% of its value is made of intangibles, the argument goes on.

Read other arguments.

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